Black Friday is nearly here, and one retailer that always brings its A-game is none other than Amazon.
Not content with slashing prices in its Prime Day sales, the giant uses Black Friday as an extra chance to offer discounts – no Prime membership necessary. Handily timed just before Christmas, these Black Friday offers are hard to resist.
When is Black Friday 2024?
Amazon’s Black Friday sales tend to start a little earlier than the actual day, which this year will be on November 29.
When does Black Friday end?
This year Cyber Monday falls on December 2.
Why is it called Black Friday?
A US import, Black Friday takes place the day after the American holiday of Thanksgiving. Once the turkey has been demolished, families descend on stores and malls en masse to bag at some of the world’s best-known retailers and labels.
While physical stores tend to be a bun fight for the last product on the shelf, savvy shoppers are heading online for digital sales. Shopping online negates the need to change out of PJs, queue for hours at the till, or fight Karen for the last pair of discounted headphones.
Amazon’s ahead of the game here, having been online since its inception in Jeff Bezos’ garage in 1994.
What Black Friday deals at Amazon can we expect this year?
Amazon is known for making huge reductions in the prices of its own-brand products, like Echo, Show, Kindle and Fire devices. Last year, there were deals to be had across gaming (consoles and bundles), 4K and OLED TVs, laptops, jewellery, food and drink, and leading beauty brands.
We’re confident bargain-hunters can expect more of the same in 2024, with particular emphasis on home security products, such as the Ring video doorbell.
Big players like Google, Simba, Fitbit and L’Oreal can be relied upon to make deep, deep discounts on their bestsellers – at up to 70 per cent off in some cases.
Whether you’re on a mission to tick off your Christmas shopping list, or want an excuse to get that tech you’ve been mulling over all year, Amazon’s Black Friday and Cyber Monday sales are the moment to pounce.
We’ve gathered some of the finest-looking offers from Amazon to shop right now before its official Black Friday week kicks off (November 21 – December 2).
